The Conference

2025 Virtual Conference

September 26-27 (Friday & Saturday)

REGISTER for the 2 Day EVENT (both days) – CLICK HERE

REGISTER FOR DAY ONE – FRIDAY ONLY (9/26) – Click here

REGISTER FOR DAY TWO – SATURDAY ONLY (9/27) – Click here

 

 

 

 

 

 

About.

LORI A. MANNS

Hi there! I’m Dr.  Lori A. Manns, a trailblazing business strategist and sales coach based in Atlanta, Georgia. Welcome to Sponsorship Sales Secrets Live. This is the premier platform where you will find information on how to secure corporate sponsors and partners, as well as master your sales.

My background is in radio sales and marketing. I spent nearly 20 years of my professional career, working for top radio stations in Atlanta and Nashville. During my media career, I worked with Fortune 500 corporations and sold millions of dollars in sponsorship. I sold major corporations advertising, media plans, and sold event sponsorship packages as well as online (digital) sponsorship packages. My clients were mostly C-Suite managers. Selling sponsorships was and is challenging, but a lot of fun.

When I became an entrepreneur in 2009, I had to build my personal brand, company brand, and business relationships as an entrepreneur. I had to earn a reputation as a small business owner while establishing trust and credibility as an entrepreneur, not a corporate professional. It took time, effort, and persistence. However, I was willing to put in the effort.

Experience

Experience.

SOME OF MY SPONSORS.

Here are just a few of the sponsors I have worked with as an entrepreneur.

In an effort to grow my small business, I knew I needed to leverage my sales skills and develop partnerships with corporations if I wanted to diversify my income and grow my business.  Today, I regularly work with corporations and local companies that partner with my business.

After being asked by so many entrepreneurs, “how do you get sponsors?”,  I realized it was time for me to share the secrets. Shortly after, the Sponsorship Sales Secrets brand was born.

My goal is to share my knowledge and expertise to help entrepreneurs just like you, learn the “trade secrets” of working with sponsors, primarily corporate sponsors.

Workshop Tour

Workshop Tour.

THE SPONSORSHIP SALES SECRETS WORKSHOP TOUR.

2025  Live WORKSHOP TOUR  – No scheduled tour for this year.  Join the virtual event, from anywhere.

 

My purpose for doing a tour is help purpose-driven entrepreneurs READY to reach multi-six and seven figures, create a new and profitable revenue stream. If you’re ready to get to the next level in business, do not miss this opportunity to JOIN ME virtually or live in Atlanta.

And if you are not close to one of the cities where I’ll be visiting this year, join me virtually at Sponsorship Sales Secrets Live in September.

 

ATTEND  SPONSORSHIP SALES SECRETS LIVE!

A virtual conference on Sept 26 & 27, 2025 from 10AM to 3PM (EST)  daily offline breaks from 12PM to 1PM.

 

 

 

Grab Your Full Registration Access

 

Why should you attend the Sponsorship Sales Secrets events?

  • You will walk away with knowledge of how to systematically increase your cash flow.
  • You will learn the process you need to attract sponsors to your business.
  • You will learn the proper foundation for working with corporate sponsors.
  • You will know why sponsors want to work with you.
  • You will get Lori’s 5  step process for a winning sponsorship sales strategy.
  • The #1 thing sponsors expect you to have.
  • How to Pitch a Sponsor with a Winning Proposal.
  • And much more…

The Sponsorship Sales Secrets Workshop and Conference are for you if:

  • You’re tired of paying for your own events and projects.
  • You’re fed up with missing your revenue goals or you don’t even have revenue goals because you don’t want to be disappointed by not hitting them.
  • You need a more reliable dependable revenue stream in your business.
  • You’re ready to skyrocket your revenue.
  • You need a proven system to increase your sales, so you can make more money.

  • Small Business Owners (service-based or product based)
  • Authors
  • Speakers
  • Bloggers
  • Writers
  • Business Coaches
  • Life Coaches
  • Health/Fitness Coaches
  • Professional Consultants
  • Accountants
  • Lawyers
  • Doctors
  • Fitness Trainers
  • Designers
  • Real Estate Brokers/Agents
  • Dentists
  • Chiropractors
  • Chefs
  • and any purpose-driven, entrepreneur with a viable business and reputable brand.

Remember you can get sponsors – even if you’re just starting out.

The premier event for how to get sponsors for your small business. This is a 1-day workshop designed to give you the fundamental best practices for obtaining corporate sponsors and how to begin your relationship with them.

This workshop tour is NOT designed to teach you everything you need to know to get sponsors. That is not possible to share in this short amount of time. This is not a get-rich-quick scheme or plot. Getting sponsors takes work.

Securing sponsorship dollars is exciting  work.  Don’t go another minute without learning a  proven method to grow your business through sponsorship selling.

Conference
Getting sponsors can be a game-changer in your business. Take a look around this site, and by all means, join me ONLINE OR IN PERSON.
 I WILL BE HOSTING A VIRTUAL CONFERENCE THIS YEAR and YOU CAN JOIN FROM ANYWHERE!
GET ACCESS!
Get Full ACCESS of #SSSLive2025

 

If you’re ready to learn the best strategies to get sponsors, don’t delay.
REGISTER FOR THE VIRTUAL CONFERENCE TODAY! GRAB YOUR 2 day PASS TICKETS!

Conference.

SPONSORSHIP SALES SECRETS LIVE.

Every September, I host a 2-day conference and training event,  where I teach and train on Sales Mastery and Sponsorship Selling called #SponsorshipSalesSecretsLive.
If you’re ready to SOAR and skyrocket your sales, don’t miss this event packed with two days of content-rich training. Day 1 content is Soulful Sales Mastery and Strategy. Day 2 content is Sponsorship Sales Secrets Training. 
 
 UPDATE:

It’s VIRTUAL and CONVENIENT, join from anywhere!

Get Replay Access to the Virtual Conference!

Why should you attend the Sponsorship Sales Secrets events?

  • You will walk away with knowledge of how to systematically increase your cash flow.
  • You will learn the process you need to attract sponsors to your business.
  • You will learn the proper foundation for working with corporate sponsors.
  • You will know why sponsors want to work with you.
  • You will get Lori’s 5  step process for a winning sponsorship sales strategy.
  • The #1 thing sponsors expect you to have.
  • How to Pitch a Sponsor with a winning Proposal.
  • And much more…

The Sponsorship Sales Secrets Workshop and Conference are for you if:

  • You’re tired of paying for your own events and projects.
  • You’re fed up with missing your revenue goals or you don’t even have revenue goals because you don’t want to be disappointed by not hitting them.
  • You need a more reliable dependable revenue stream in your business.
  • You’re ready to skyrocket your income and revenue.
  • You need a proven system to increase your sales, so you can make more money.

This powerful 2-day sales workshop a.k.a. mini-conference and guaranteed to help you get better results in your business and close more sales. Just take a look at the testimonials.

Training

JOIN ME FOR SPONSORSHIP SALES SECRETS LIVE 2025

Get Your Two DAY Ticket

Still on the fence about whether to attend the 2-day conference? Watch this video.

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Attend Sponsorship Sales Secrets Live – Via the virtual room…just like you were there!

Join from anywhere and learn how to get sponsors and grow your small business!
 
 

 

Register Now

Training.

SPONSORSHIP SALES SECRETS SYSTEM™.

Sales is both an art and science. Without sales you don’t have a business. If you’re in business, you’re a salesperson. The success of your business depends on your ability to sell your products and services effectively.  Sales is an acquired skill that one must learn. I teach soulful sales mastery and combine it with the art of sponsorship selling to help you reach your business goals.
 
After many years of seeing entrepreneurs struggling in the sales area, I felt compelled to write a proprietary system to provide a fundamental foundation for sales from a “seller’s point of view” as well as how to secure sponsorships all in one. I wrote the Sponsorship Sales Secrets System™ just for you. I want you to win at sales. This training will help you do exactly that.  I will teach you how to sell authentically and soulfully to your target sponsors and ideal clients.
 
Once you complete the Sponsorship Sales Secrets System™ training, you will be equipped with the knowledge, tools, techniques, and strategies to master and tighten your sales game. You will know exactly what to do and how to do it when it comes to getting sponsors. More importantly, you will no longer feel fear, anxiety or trepidation when it comes to sales. You will be empowered and educated about the sales process and finally be able to get sponsors and grow your business.
 
The training consists of 6 powerful modules to take you from the beginning of the sales process to the very end. Take a look at the overview below.

Here are the benefits of the Sponsorship Sales System Coaching

  • You will overcome the anxiety, fear, and overwhelm of navigating the sales process.
  • You will learn how to identify, build rapport, service and pitch corporate clients.
  • You will learn how to handle sales objections and overcome them.
  • You will gain sales knowledge both basic and advanced regarding sales strategies, principles, and tactic for success.
  • You will gain new sponsors for your business or event.
  • You will understand how to craft a sponsorship proposal that gets results.
  • You will know how to construct contracts that protect your company and provide checkpoints.
  • You will learn how to get repeat sales for multiple-year sponsorship commitments.
  • You will grow your bottom line revenue in your business with money you don’t have to pay back.

Sponsorship Sales Secrets System™  is perfect for you if:

  • You are in need of revenue to introduce a new product, service or event and do not have the funds to cover expenses.
  • You are a business owner experiencing the ebb and flow of unpredictable sales volume.
  • You have little sales experience or no formal training in selling.
  • You are ready to create consistent revenue in your business.
  • You have a scalable business model that will be attractive to sponsors.
  • You are ready to expose your brand to the endless number of corporations that want to partner with small business owners.
  • You are ready to grow your customer base
  • You are ready to play a bigger game.

Sponsorship Sales Secrets System™ covers 6 modules:

  • Module 1 – The Sales Foundation
    Learn fundamentals of sales and activities for optimal productivity and results. We’ll also tackle attitudes, mindset barriers, fears, how to handle objections, and more. 
     
  • Module 2 – The Sales Audit
    Learn how to identify the right partners for your business. Discover how to conduct a proper ‘sponsors needs assessment’ and, how to fill your sales funnel and work it properly.
     
  • Module 3 – The Sales Pitch
    Learn how to tell Your Story Your Way in a compelling manner. We will cover sponsor attraction and connections. You’ll discover what you need to put in your media kit that sponsors will love. Learn how to craft a sponsorship sales pitch that gets you noticed and closer to getting funded.
     
  • Module 4 – Sales Connections
    You’ll learn my sales formula to turn connections into clients and cash.  You’ll learn to master communication strategies to help push the sales process forward. I’ll teach you how to build rapport and lasting business friendships, partnerships and alliances that set you apart from the crowd.
     
  • Module 5 – Sponsorship Proposal Elements
    The Sponsorship Proposal is the key ingredient of the sales process. You’ll learn why some sponsorship proposals get noticed and funded and others get ignored. You’ll learn how to stand apart from competitors, draft a sales contract and the elements needed to secure a deal that benefits you and the sponsors long-term.
     
  • Module 6 – The Sales Close
    You will learn how to master the art and science of effectively selling as well as how to forecast sales. There are various closing strategies that work best depending on the situation. You must learn how to use various closing strategies and how to soft close and heart close™.      I’ll teach you masterful sales strategies that will help you close more sponsors, more often so you can increase your revenue with predictable cash flow and income every year.

If you are ready to learn the secrets of securing sponsors for your business, brand, or nonprofit, it’s time to take action. Get on the waiting list so you’re one of the first to be notified when enrollment for the Sponsorship Sales Secrets System™ Training Enrollment opens.

Testimonials

PUT ME ON THE WAITLIST

     

    Client Love.

    SUCCESS STORIES.

    Here’s what others have to say about Lori’s Sponsorship Sales Secrets events:

    Lori is the best in the sales industry. She is a powerful mentor, motivator and business expert who has helped me grow my marketing and sponsorship skills. After attending Lori’s Sponsorship Sales Secrets workshop, I enrolled in the training program as well as recommended it to a colleague. The comprehensive nature of the material covered teaches the vital steps of sponsorship selling step by step. The training helped me to identify and approach decision makers to maximize relationships I already had so I could close new business. Not only have I used the strategies I learned to help my for profit business but my nonprofit organization as well. If you want to grow your business, I highly recommend you work with Lori.

    Crystal Dyer, Gone Again Travel, Chicago, IL

    I thoroughly enjoyed attending the Sponsorship Sales Secrets Live conference in Atlanta. Using the sponsorship sales pitch and other strategies I learned from this live training event, I secured my first sponsorship from a national Fortune 500 company. Now I have the blueprint to continue to develop sponsorship as a revenue stream for my business.

    Sheena Robinson, Financial Parent Academy, Atlanta, GA

    I attended Lori’s Sponsorship Sales Secrets Workshop training and it paid off. I followed the lessons and implemented the strategies and within one week, I secured over $25,000 in sponsorships.

    Dr. Shekina Farr Moore, B2F Girls & Tween Star Awards, Atlanta, GA

    I’m so thankful that I made the decision to work with Lori. After attending her Sponsorship Sales Secrets Conference, I gained insight and knowledge about how to approach sponsors and pitch my business. The training Lori provides is comprehensive and second to none. She is very detailed in her approach and teaches you real strategies to help you get sponsors. After the sponsorship training, I was able to secure three local sponsors for my inaugural event. Now I have the foundation to build upon to grow my business and add more revenue in years to come. If you want to position your business for success you must work with Lori.

    LueLue Korrell, Peachtree Comedy LLC

    “I’m so happy I attended the Sponsorship Sales Secrets Conference. It was a huge eye-opener and helped me to see how I can position my brand for incremental revenue. After attending the conference within a few months, I closed two sponsor contracts for over $25,000. This is one of the best training events I’ve ever experienced. Now I have a real plan for getting sponsors and it will be an attainable goal for my brand.

    Shar Bates, Shar Bates Show

    Lori is an awesome business coach who cares about helping her clients succeed. I’ve received tremendous value from attending her workshops and conferences, particularly the Sponsorship Sales Secrets Live which is an excellent training conference where Lori provides entrepreneurs with comprehensive winning strategies to increase sales by securing corporate sponsors. I highly recommend you work with Lori if you want to grow your business.

    Laurie Sossa, Former CEO, SBC

    “I thoroughly enjoyed the Sponsorship Sales Secrets Live event. I was super excited to win the Sponsorship Sales Pitch competition. Lori’s sponsorship sales pitch formula is top notch. Attending this event was time well spent and I learned quite a bit. Now I feel like I can confidently go get sponsors for my business.” 

    Bonnie Mauldin, The Mauldin Group

    Contact.

    LET’S TALK.

    Have questions about the workshop tour, conference or training? Want to have the tour come to your city? Get in touch with me today!